Last updated: 03/10/25

This Privacy Policy explains how Water Filters Pty Ltd (ABN 68 618 671 677), trading as WA Water Filters (“we”, “us”, “our”), collects, uses, stores, and protects your personal information when you visit or make a purchase from www.wawaterfilters.com.au (“Website”).

We recognise the importance of your privacy and your right to control how your personal information is collected and used. Providing personal information is an act of trust — and we take that trust seriously. Unless you give us explicit consent to do otherwise, we will only collect, use, and disclose your information as set out in this Privacy Policy.

This policy complies with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

1. Information We Collect

We may collect personal information from you in several ways, including when you browse our website, create an account, make a purchase, subscribe to our newsletters, participate in promotions, or contact us.

The types of information we may collect include:

  • Your name, contact details (email, phone, postal address)
  • Order and payment details
  • Account login credentials
  • Information about how you use our website and services
  • Any other details you provide directly to us

2. Use of Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance your browsing experience and collect analytics data. Cookies help us recognise you across devices and personalise your experience.

We use services like Google Analytics to track and record information such as:

  • IP address
  • Pages and products viewed
  • Referring sites and time spent on site
  • Purchase behaviour and browsing statistics

You can choose to refuse cookies by adjusting your browser settings. However, some parts of the site may not function properly if you disable them.

3. Aggregation and Use of Data

We may use aggregated, de-identified data from our users to generate insights, statistics, and reports. We retain all intellectual property rights in such aggregated data. This data cannot be used to identify you and may be used for business analysis, product improvement, or sharing trends with partners.

By using our services, you grant us a worldwide, non-exclusive, royalty-free licence to use aggregated and anonymised data in accordance with the Privacy Act 1988 (Cth).

4. Marketing, Subscriptions & Newsletters

When you create an account, make a purchase, or subscribe to our newsletter, we may use your contact details to:

  • Send you product updates and promotions
  • Provide information about our services
  • Notify you about changes to our website or policies

You can opt out of marketing communications at any time by clicking the “Unsubscribe” link in our emails or contacting us at sales@waterfilter.com.au. Please allow up to 10 business days for your request to be processed.

5. Promotions and Contests

From time to time, we may run contests or promotions that require you to provide personal information such as your name and email. This is necessary for participation and for notifying winners.
If third parties are involved, we will disclose this clearly and only share information as required for administering the promotion, in accordance with this Privacy Policy.

6. Orders, Payments, and Security

When placing an order, you provide details such as your name, delivery address, and contact information. We use this information to process and fulfil your order.

Payments made on our website are processed securely by our trusted payment provider Stripe. All transactions are protected by 256-bit SSL encryption, ensuring your payment data is transmitted securely and cannot be intercepted.

We do not store your complete credit card details. Stripe may securely retain encrypted card details for future transactions or recurring payments. Only the first and last four digits of your card number may be visible to authorised staff for identification purposes.

If redirected to a third-party payment site, their privacy policy governs how your information is used. You can view Stripe’s Privacy Policy here: https://stripe.com/privacy

7. Disclosure of Your Information

We do not sell or rent your personal information to advertisers or third parties. Advertisers may target ads based on aggregated, non-identifiable data, but they will not receive your personal details.

We may share your information with trusted service partners — such as shipping companies, IT service providers, or payment processors — only when necessary to operate our business or deliver services to you. These partners are required to handle your data in accordance with this policy and the Privacy Act.

We may also disclose your personal information where required by law, regulation, or court order.

8. Accessing and Updating Your Information

You have the right to access the personal information we hold about you. To request access, please contact us at sales@waterfilter.com.au. We aim to provide this information within 10 business days.

If any information we hold is inaccurate, outdated, or incomplete, you can request corrections by emailing us or updating your account details online.
You may also request deletion of your personal information, and we will take all reasonable steps to delete it unless we are legally required to retain it.

9. Data Storage and Security

We store your personal information on secure servers protected by industry-standard security protocols. We take reasonable steps to:

  • Keep your data accurate, complete, and up to date
  • Protect it from unauthorised access, misuse, loss, or alteration

Our employees and third-party providers are bound by confidentiality obligations and required to handle your data securely.

10. Account Security

If we provide you with a username and password, you are responsible for maintaining the confidentiality of your login details and for all activities conducted under your account.

Our website may contain links to external sites. We are not responsible for the privacy practices or content of other websites. Before disclosing personal information on any external site, please review its privacy policy.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will take effect when the updated policy is posted on our website. Your continued use of our website after changes are posted will be deemed acceptance of the updated policy.

13. Contact Us

If you have any questions about this Privacy Policy or our data handling practices, please contact us:

Water Filters Pty Ltd
37 Collingwood Street, Osborne Park, WA 6017
Email: sales@waterfilter.com.au
Website: www.wawaterfilters.com.au

By using our website, you consent to the collection and use of your personal information in accordance with this Privacy Policy.